Hey there 👋 I’m Gabe, a fractional BDM
with six years of experience growing agencies.

Agency founders partner with me so they can focus on what makes them happy. The actual work.

ÂŁ1.2M+ Revenue Generated

Real agency experience, means real agency results.

“Gabe brings a rare mix of strategic thinking and hands-on execution. He’s thought deeply about how agencies grow, especially when it comes to positioning and new business. And has a real knack for spotting the levers that actually move things forward. What I’ve appreciated most is how quickly he turns insight into action. He’s not just strategising, he’s out there making things happen, building momentum fast, and doing it in a way that still feels aligned with the long-term plan. A great partner for any agency looking to grow with intention."Tom Pursey, Founder, Flying Object

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ÂŁ1.2M+ Revenue Generated

Discover how your agency can win great work.

I've helped seven agencies (including three of my own) demystify business development and grow on their own terms.

The Growth Code Sprint

A 2-week process to sharpen your offer, figure out your strenghts and build your custom BDM playbook.

What you get:

  • Proposition & Marketing Audit

  • 6 hours of IRL workshops

  • 3 hours of remote calls

  • 30 days of email support

  • 30-day follow-up call

Delivered in a custom playbook:

  • Strategy One Pager (No Bullsh*t!)

  • Proposition & IP Development

  • Plays Canvas (your highest leverage tactics

  • Plays Planner (what they cost and when to do them)

ÂŁ3000

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ÂŁ1.2M+ Revenue Generated

You started your agency to do great work. Not chase your next project.

Free yourself from founder-led sales by plugging in fractional business development.

New business feels impossible to keep up and even harder to hand-off.

Most agencies rely on their founders to bring in work. Which means when they're busy delivering, their pipeline runs dry.Hiring a full-time BDM feels like the fix, until you face the cost and the risk of whether they’ll deliver.So new business stays neglected and founders stay stuck in the cycle.

Get a proven new business system and an expert to run it.

Not a risky full-time hire. Not another consultant. And definitely not a lead-gen agency.Just a proven system that brings in the right opportunities, run by someone who has actually grown agencies.

The new system for new business growth.

Most advice on winning new business sounds simple: “just niche down, just do outbound, just build a personal brand.”But the truth is, agencies grow in different ways, under different conditions.That’s why I created the New Business Code my system for making sense of agency growth. It’s built to answer the questions no one else could:

  • If positioning is so essential, why do so many agencies succeed without it?

  • How does what I sell shape the tactics that will actually grow my agency?

  • How do I combine different tactics into a coherent strategy that actually wins work?

Hiring a BDM

  • High cost: ÂŁ50–70k+ salary before overheads, training, and bonuses.

  • High risk: hard to know if they’ll deliver before you’ve sunk the cost.

  • Hard to find: few candidates truly understand how agencies grow.

  • Needs managing: they report to you, adding more to your plate.

  • One-dimensional: most can prospect, but not position, market, and close.

Hiring a Gabe

  • Lower cost: flexible, fractional model from ÂŁ2k/month.

  • Lower risk: proven track record generating ÂŁ1.2M+ for agencies.

  • Agency-specific: I’ve built and scaled agencies myself, so I know the playbook.

  • Hands-off for you: I run the system; you stay focused on delivery.

  • Full package: positioning, marketing, outreach, content, events, and sales representation in one.

P.S as there's actually just one of me I work with a max of two clients at a time.

Pricing that fills your pipeline without emptying your wallet.

Get senior-level new business expertise for a fraction of the risk and cost of a full-time hire.

Three affordable prices...

Your investment matches your agency’s size, never more than a fraction of turnover.

For agencies up to ÂŁ500k revenue:

ÂŁ2999

For agencies over ÂŁ500k revenue:

ÂŁ3999

For agencies over ÂŁ1m revenue:

ÂŁ5999

...one proven investment.

A complete growth partner: strategy, execution, and accountability in one.

  • Advisory & Strategy: senior guidance on opportunity creation, positioning & sales process

  • Partnerships & Amplification: collaborations and introductions that extend your reach

  • Outbound & Pipeline: tailored outreach that opens doors, not spam

  • Content & Credibility: case studies, thought leadership, and authority plays

  • Event-Led Growth: get in the room with prospects, not stuck in their inbox

  • Systems & Reporting: CRM, pipeline tracking, and performance insights that keep growth accountable

  • Low risk & faster results: No long contracts, cancel anytime.

Gabe Whitehead
Fractional BDM for Agencies

picture of gabe
picture of gabe

Gabe Whitehead
Fractional BDM for Agencies

Agency founders partner with me so can they focus on what makes them happy. The actual work.

Hi there 👋 I’m Gabe, a fractional BDM with over five years of experience growing agencies (including three of my own). I partner with agency founders to make investing in growth less risky, without distracting them from the work they love.

Trial me for a day!

Find out what it’s like to have a new biz expert in your corner for free. For one day, I’ll slot into your agency as if I were already on the team: building a playbook, launching a mini campaign, and opening doors fast.

I only offer a handful of trial days a year and only by application. Message me on LinkedIn if you'd like to find out more.

Ready to focus on the work you love, not the pipeline you hate?

Curious what’s possible when you hand off new business? Send me a message on LinkedIn. I’m always happy to share some ideas 🙂